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BEYOND BOLLYWOOD
TOP 20 MOST PAPPTASTIC MARCH 2026 EDITION
A reverse countdown from #20 to #1 powered by real engagement data from India’s fastest organically growing entertainment publication on Instagram. No PR. No paid placement. Just what the audience cared about. Every month, AltBollywood’s Instagram page (@alt_bollywood) puts out content about Indian cinema Bollywood, Tollywood, Kollywood, OTT, and everything in between. Every month, Instagram’s algorithm decides which posts reach millions and which fade. We don’t control that. The audience does.
20
Imtiaz Ali
Engagement Rate:
1.93%
Audience Sentiment
Positive 67% | Neutral 33% | Negative 0%
19
Allu Arjun
Engagement Rate:
2.70%
Audience Sentiment
Positive 67% | Neutral 33% | Negative 0%
18
Alia Bhatt
Engagement Rate:
2.78%
Audience Sentiment
Positive 93% | Neutral 7% | Negative 0%
17
Malaika Arora
Engagement Rate:
4.85%
Audience Sentiment
Positive 75% | Neutral 25% | Negative 0%
16
Mrunal Thakur
Engagement Rate:
4.10%
Audience Sentiment
Positive 57% | Neutral 43% | Negative 0%
15
Ranveer Singh
Engagement Rate:
4.13%
Audience Sentiment
Positive 100% | Neutral 0% | Negative 0%
14
Yo Yo Honey Singh
Engagement Rate:
10.24%
Audience Sentiment
Positive 100% | Neutral 0% | Negative 0%
13
Siddharth Suryanarayan
Engagement Rate:
14.08%
Audience Sentiment
Positive 60% | Neutral 40% | Negative 0%
12
Aditi Rao Hydari
Engagement Rate:
14.08%
Audience Sentiment
Positive 60% | Neutral 40% | Negative 0%
11
Pratibha Ranta
Engagement Rate:
9.27%
Audience Sentiment
Positive 67% | Neutral 33% | Negative 0%
10
Ibrahim Ali Khan
Engagement Rate:
9.27%
Audience Sentiment
Positive 67% | Neutral 33% | Negative 0%
9
Salman Khan
Engagement Rate:
16.79%
Audience Sentiment
Positive 57% | Neutral 43% | Negative 0%
8
Vijay Deverakonda
Engagement Rate:
15.00%
Audience Sentiment
Positive 42% | Neutral 50% | Negative 8%
7
Rashmika Mandanna
Engagement Rate:
15.00%
Audience Sentiment
Positive 42% | Neutral 50% | Negative 8%
6
Nick Jonas
Engagement Rate:
28.14%
Audience Sentiment
Positive 56% | Neutral 44% | Negative 0%
5
Priyanka Chopra
Engagement Rate:
28.14%
Audience Sentiment
Positive 56% | Neutral 44% | Negative 0%
4
Trisha Krishnan
Engagement Rate:
57.61%
Audience Sentiment
Positive 6% | Neutral 17% | Negative 77%
3
Thalapathy Vijay
Engagement Rate:
83.17%
Audience Sentiment
Positive 9% | Neutral 15% | Negative 76%
2
Tamannaah Bhatia
Engagement Rate:
344.45%
Audience Sentiment
Positive 80% | Neutral 10% | Negative 10%
1
Sai Pallavi
Engagement Rate:
578.13%
Audience Sentiment
Positive 67% | Neutral 33% | Negative 0%
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