top of page

When SS Rajamouli Calls Anushka Shetty "Sincere," He Isn't Talking About Acting

Writer: Tharkesh
Tharkesh
May 29
3 min read

Listen closely to how the most powerful men in Indian cinema talk about the women who anchor their blockbusters. The lexicon is entirely different from the one they use for men. When a massive pan-Indian auteur discusses a male superstar, the vocabulary revolves around instinct: they have "raw energy," "volcanic screen presence," or "unpredictable genius." But when they discuss their female leads, the compliments shift.


Smiling Indian couple in black outfits posed close together against a dark, warm bokeh background

Case in point: SS Rajamouli recently remarked on his frequent collaborator, stating, "I really like that heroine.. I really like her dedication and sincerity." It is meant as high praise, and from Rajamouli, it absolutely is. But in the context of the ₹400-crore Indian tentpole ecosystem, words like "dedication" and "sincerity" are not just casual adjectives. They are highly specific, coded industry language for a very particular kind of endurance.



The "Labor vs. Genius" Dichotomy


To understand the weight of this quote, you have to look at what Anushka Shetty actually delivered for Rajamouli. She didn't just show up to look pretty; she physically and emotionally anchored the Baahubali franchise. As Devasena, she had to age decades, perform complex combat choreography, and deliver the emotional core of a revenge saga that took five years of her life to film.

Yet, the ultimate compliment from the director's chair is "sincerity."

This is the "muse as laborer" trope that dominates the Indian film industry. For a male star, cinematic genius is an assumed baseline. But for a female star navigating the grueling, male-dominated machinery of a massive VFX epic, her highest valued currency isn't her scene-

stealing charisma. It is her willingness to endure the grind without breaking the schedule.




What "Dedication" Actually Means in South Indian Cinema


When a director of Rajamouli's scale praises an actress's "dedication," he is actively signaling a green flag to the rest of the industry. He is essentially saying:

  • She is schedule-compliant: She will give up 300 days of bulk dates, effectively sidelining her career in other industries, to ensure the continuity of a multi-part epic.

  • She doesn't demand structural power: She will do the wire-work, wear the heavy armor, and perform in the mud without demanding script rewrites, a larger trailer, or a cut of the theatrical distribution rights—things male stars routinely negotiate.

  • She can handle the physical toll: Anushka is famous for physically transforming her body for roles (most notably gaining 20kg for Size Zero, which caused long-term health issues). "Sincerity" is industry-speak for a willingness to weaponize your own biology for the director's vision.




The Reality of the Tentpole Heroine


This isn't to say Rajamouli doesn't respect Anushka Shetty's acting. Baahubali 2: The Conclusion (2017) works entirely because her performance as Devasena is so ferociously stubborn. But the phrasing of his praise reveals the architectural reality of how these massive films are built. The modern Indian pan-India film is a logistical nightmare. It requires years of production, green screens, and chaotic delays. In that environment, the most valuable trait a heroine can possess—in the eyes of the studio—is low-maintenance compliance under extreme duress. Anushka Shetty is brilliant, but her brilliance is often framed as hard work because the ecosystem hasn't yet figured out how to label female talent as sheer, unadulterated genius. Until it does, "sincerity" will remain the highest ceiling of praise available.



Quick Facts


  • The Collaborations: SS Rajamouli and Anushka Shetty have worked together on Vikramarkudu (2006) and the two-part Baahubali epic (2015, 2017).


  • The Character: Shetty's portrayal of Devasena is widely considered one of the strongest female characters in modern commercial South Indian cinema.


  • The Commitment: The Baahubali franchise required Anushka to dedicate over five years exclusively to the project, turning down multiple Bollywood and regional offers during its production.




Frequently Asked Questions


Will SS Rajamouli and Anushka Shetty work together again?

There are currently no officially announced projects pairing the two. Rajamouli's immediate next project is a globe-trotting action adventure with Mahesh Babu (tentatively titled SSMB29).


Why did Anushka Shetty stop doing as many films after Baahubali?

Following the physically demanding shoots of Baahubali and Size Zero, Shetty dealt with significant health and weight-related issues, leading her to drastically reduce her output and become highly selective with her scripts, recently appearing in Miss Shetty Mr Polishetty (2023).


Is Rajamouli's quote considered controversial?

No, within the industry it is viewed as a massive endorsement. The critique lies in the cultural phrasing of the compliment, not the intent behind it.



Comments


Advertisement

bottom of page