Everyone is spiraling over Gaurav Gera’s gritty turn in the Dhurandhar  franchise, but let’s talk about the calculated risk of casting a viral comedian as a hardened spy. Keeping his role entirely off the PR mood board wasn't an oversight—it was a weaponized strategy to ensure the word-of-mouth blew up on opening weekend. What Actually Happened? Gaurav Gera, the man who built a digital empire on high-pitched characters like 'Chutki' and 'Shopkeeper', completely rebranded hims